03 Jan Art Basel Awards

200 production team members … Logistics, brand ambassadors, wranglers, content film crews, red carpet, exhibit installation teams, cocktails, VIP rooms, property, public and personal security, post rooftop party, all surrounding the first ever #ArtBaselAwards.

Video, audio, animation, lighting, effects, teleprompters, cameras, rehearsing over 50 crew and talent, including Swizz Beatz, Kelsey Lu, Khalid, A$AP, Malcolm Jenkins, Daniel Grieder and the illustrious New World Symphony .

It was a huge pleasure to see this come to life for the Art Basel and HUGO BOSS teams.

But my personal wow-factor was being referred to Raygun London Ltd, a talented, energetic, fearless, inclusive and generous team. Seeing their success made it all worthwhile.

The result? I now know that apparently, art is more than choosing the picture that matches the couch.